Nature et découvertes
25 years

Capsule collection

Nature & Découvertes is celebrating its 25th birthday by asking 25 designers to create an object expressing its brand vision, with curiosity as its motto.


Concept Package 25 very different products by subject and size. Design highly recognisable and visible packaging in a crowded retail market. Develop packaging that conveys the brand’s values for this special birthday.

Proposal Packaging that highlights the designers’ ingenuity and cleverness: a mysterious and enigmatic teaser that makes you want to find out what’s hidden inside, surprising and unexpected packaging that jumps out at you, making it visible from a distance.